Author Archives: Andrej Zivor

The Impact of Different Sealing methods for Packaging 

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Choosing the right sealing method plays a huge part in not just package security, but boosting the operational efface, and the overall sustainability. Integrated sealing and peeling tapes offer great benefits for packing, rather than just unboxing. 

It’s convenient for lots of packers to reduce the tape waste and streamline the pack times as well. it speeds up overall dispatching, and integrated peeling and sealing type of tape does reduce the tape consumption and makes it so much more pleasing too. 

Sealing methods improve sustainability, efficiency, and the presentation of brands. Ti also demonstrates how this is good for a more eco-friendly, streamlined option for ecommerce. 

Why Bespoke Packaging Tape is the Best 

In the world of ecommerce packaging types, bespoke is one of the most unique, and will reinforce the different brand identity there. it creates a more memorable sort of unboding experience for you. 

Customized tape is not only good for securing the page, but it also works to extend the brand, and turns it into more standardized packaging that’s personal and really has good aesthetics. Effective for capturing attention the moment you get a package, it really enhances things. 

Bespoke packaging does offer both functionality and branding. It secures this packaging, while also promoting branding. Think of it like a walking travel advertisement. It does enhance the perception of the packaging too. 

This creates a much more focused commitment to quality throughout the process of delivery.

For a business looking to elevate the packaging strategy via bespoke packaging, there are many different options for custom printed tape, making it the ideal step in the correct direction. This builds branding, dedication, and resonates with various customers through distinguishing the packages from others. You’ll be able to discover some of the many possibilities that come with the packaging tape that you get. 

Branding with packaging 

Branding does go much further than just the product, with packaging being a huge touchpoint for customers. Well-designed bespoke types of packaging transform this unboxing experience. It makes it go from mundane tasks to more exciting brand encounters. Incorporating the engaging marketing types of messages, claims, sustainability, and calls for you to action with the packaging design provides more user generated content and amplifies the brand engagement and reach. It’s a great solution for many, as this type of packaging does help with the brand values and missions too. 

Emphasizes sustainability 

Finally, in our eco-friendly world, sustainability isn’t just a trend, but something necessary. Ecommerce types of businesses do have responsibilities to lowering the environmental impact of this. packaging choices are your first place to begin with this. try to emphasize the reusability of this, and also Eco friendliness in the mind of the  customer. It’s the perfect way for businesses to hit those sustainability goals without sacrificing too much. 

Prioritizing the packaging to align to such principles, it incorporates a more feasible future, to help meet the expectations of various customers, and also the environmental stewardship that comes with this. 

So yes, you do need to consider the right type of packaging, and also the importance of bespoke packaging to help with brand identity, the satisfaction of customers and overall environmental stewardship. Carefully considering the specs of materials, properly optimizing the packaging size, and choosing the right type of sealing method in order of focus on sustainability, these businesses are able to create packaging strategies that not only hit the needs of businesses but will also resonate with customers. This is definitely important for packaging branding and overall function for them as well. 

Three of the Best Printing Methods for Folding Cartons 

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When you have folding cartons, you might wonder how to print the information that you want to have. What’s the best way? With lithographic, flexographic, and digital being the options, you may wonder what’s best. Digital of course, is the cheapest, and is good for those with a more limited budget or order. 

Lithographic, known as litho, is a more premium type that does have a very high-quality sort of laminate to the packages. While most expensive, a lot of luxury brands use this for their image. 

Finally, you’re got flexographic, or flexo. This is good for low costs, bulk orders that are simple and economical with the three-color types of printing.  Most of the folding boxes fall into this one. 

We’ll go over both here, and the best times to use this. 

Flexographic printing.

 Flexo is probably one of the most traditional sort of methods for printing. You use a relief plate in order to stamp these designs onto the packages, allowing for a lot of print, without degrading quality.

Flexo is affordable, especially for printing designs onto folding cartons. It also is good for patterning merchandise such as gift wrap and wallpaper. However, if you have a design that’s high definition, it might not be a good option. 

It also includes photos that are high-resolution, and patterns that are intricate. Digital and lithographic are better printing options. 

Digital Printing 

Digital printing is more directly to the surface, eliminating the steps that are needed for more traditional sorts of printing. Companies that’ll sell these branded boxes may use digital printing for meticulous recreation of various digital images. 

Designs are scaled down and up, reformatted before you print. It offers better flexibility, without sacrificing the costs. 

Digital printing actually is growing a lot because it is valuable, and what customers need. 

With tons of opportunities for customization, it’s best for companies that require a quick and easy turnaround, because it will definitely work. It also strands out with more vibrant colors and other photorealistic imaging as well. 

It also is great if you’re pressed for time because the lead times are much shorter. 

Lithographic Printing 

Finally, you’ve got litho printing, which goes as far back as to the Greeks. Most litho is done through carving designs into plates made of aluminum, and a laser with rolling ink that’s gone over the plate surface. 

The ink gets transferred to rubber blankets, which then roll over the surface of these boxes. 

This printing is versatile and is applied to almost every material that’s out there. if you want some good magazine-quality printing on your items, or if you’re a luxury brand that needs to showcase a product, then get the litho.  You can get as many as six colors added to this, and if you’re going with bulk orders, this tends to be cheaper. For more dynamic colors and larger orders, lithographic printing might be ideal for the boxes that you’re trying to print. 

In general, printing does paan different areas, and there are tons of unique ways to use this. If you’re someone who is interested in building better printing for packaging, then you might want to do this. None of these are better than the other, and they all have their uses. However, there’s a lot of different factors that go into this. If you’re a company looking to really stand out, building the ideal printing that you want to have, you’re definitely going to want to look at these. Make the right choice based on your needs. 

What Mistakes You’ve got to Avoid With Package Engineering 

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Package engineering is a unique field with different structural designs, material science, logistics, and finally graphic design.  It involves the designing and transport of various packaging. This includes the methods, materials and structures to protect the products. 

It requires a unique bit of knowledge to craft this, since you’ve got to factor in possibly having packaging protection. For example, beverage and food packaging requires vastly different kinds of packaging from jewelry and electronics. A packaging engineer is great because it allows you to consider this fragility as well. 

As a consumer, you need to pay attention to the environment and sustainability, and packaging engineers also do that too, since they reduce the costs, and improve the product efficiency too. 

Ideally, you want to get a packaging engineer that offers structural work for design, and in-house sample tables, so that you can get a dieline made, and sample packaging types to review and test before you commit to this. 

Now that you know about this, here’s a few unique packaging mistakes you should avoid. 

Improper Planning 

Before you finalize the design, you’ve got to consider the intended conditions for storage, use, and handling too. This saves you a ton of headaches through thoughtful planning and avoiding ultimate challenges later on. 

Using bad materials 

The materials that you use for this is something that’s also important. For instance, do you have products that’ll require food-safe packaging? Does it have the correct durability to it? all of these things are important, and the wrong types of packaging lead to damaged types of products and merchandise wasted. 

Not Considering sustainability 

This packaging is something that isn’t just for nice looks to it, but also for the waste of products.  The public as well needs to also be invested in the end result of this, which is where they toss the packaging. Whether it’s recycled or tossed and broken down, or even composted, if you don’t consider these, you will lose out on customers too. 

Not Enough Testing 

Conducting the right stress tests aid to determining the way that a packaging will perform during storage and shipping. Without testing this, it causes the investment to be lost, and merchandise is affected. 

Not considering End Users 

If you’re not thinking about the life cycle of the packaging, whether it’s shipping, disposal, or opening, then you’re going to have a problem. Consumers can dispose and open up the packaging easily, and that will impact whether they’ll be repeat buyers.  If you don’t make this easy, then they will choose other ones. 

Not Optimizing Packaging 

The little things add up in the grand scheme of things, so if you’re not focusing on this, it can impact the overall overhead of the product as well.  Proper optimization is key to success. 

Inside Vs. Outside 

If you haven’t really thought about it, then you’ll definitely want to consider the inner and outer dimensions.  This is because the inside will be smaller depending on how thick the outside is.  if it can’t fit right, it’s at risk of breaking, so bear that in mind. 

Having Bad references 

If you have bad references, your packaging will ultimately be affected. You want to give these engineers the proper reference points, understanding the brand needs that are there. 

It also makes it better to simplify the process of design, ultimately saving time. 

A packaging engineer should always avoid these mistakes, and there is a lot that can be affected if you’re smart and are able to properly manage all of this packaging for you too.  

Customized Packaging: The Key to Small Business Growth 

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Small businesses can grow in different ways. They may try new products that think outside the box, or have a unique, captivated audience. But what is something that will help your small business really stand out in the grand scheme of things? 

Small, customized packaging is one of the best ways. Here, we’ll discuss the power of customized forms of packaging, and why your business needs this now. 

Why Custom Packaging 

Custom packaging is great for small businesses. 

There are a few advantages that we’ll go over below: 

  • The brand gets recognized with this. your logo, brand colors, and even little mottos and slogans tell others that it’s you, and customers start to associate that product with you. It’s a great way to improve brand identity, recall, and choose you over others. 
  • It’s good for differentiation, especially since this offers uniqueness, creativity, and sparks interest towards others while also communicating in individuality and quality, so that customers flock to the products that you have. 
  • It boosts the customer experience due to the power of unboxing. It creates a unique bit of excitement, and when customers get these orders, it allows them to show off what they think about the brand and overall satisfaction. 
  • Deal for marketing too.  It’s great to communicate the story and brand values, in order to cross-promote and upsell this. it’s an extension of who you are, allowing you to connect with this audience and boost the overall effectiveness that comes with your marketing. 

When packaging does leave facilities, it offers a chance for customers to engage on a deeper, better level, and you’ll be able to boost the revenue, in order to make it stand out. 

So how do I make custom packaging 

In order to really create the best customized packaging that you can, you’ll want to design it effectively before you begin. 

First, you want to assess the brand and values, and then, you’ll want to choose the right colors, font, and graphics too, in order to form that ideal foundation of packaging that hits what the audience wants. 

You also want to collaborate with various designers, in order to ensure that the brand and packaging looks good and conveys the identity of the brand while sending the message in the way that you want to. It does create a great, memorable experience of unboxing for these customers. 

For the brand assessment, you want to make sure that the personality of the brand, the values, and the target audience are considered. Also look at the message you’re looking to convey with this packaging.  These need to all be aligned with the brand directly. 

If you’re not an expert in graphic design, you might want to talk to a packaging company, as they will help you with creating visually appealing packaging that’s functional for your brand. 

Finally, when you’re done with this, you want to prototype it. whether it’s having a sample sent, through a 3D prototype, or something else, you want to do this at the stage so that you can evaluate the functionality of this design, the durability, and also these aesthetics before you commit to a major order that will cost a bit more money. 

When choosing your packaging as a business, consider all of these. Designing customized packaging takes time, but you’ll be able to, through this, create the ideal product experience for you, and offer your customers what you want. 

Try it today, and you’ll see the difference that this makes for you as a small business. 

The Advantages of Large Poly Mailers for Shipping 

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When shipping out items, one thing that’s used more often than not, are large poly mailers. They’re a basis for ecommerce types of shipping, and they can be just what one needs. In fact, they’re some of the best for shipping items. Why is that? Well, we’ve got the answers right here, just waiting for you! 

Advantages of a Large Poly Mailer—Durability 

When you’re shipping stuff, having durability will save you. That’s because poly mailers are like superheroes, and are designed to withstand the transit rigors, so you’ll be able to ensure that the cargo arrives just as they should. 

The reasons why it’s reliable include: 

  • They have tear and puncture resistance, so you don’t have to worry about someone breaking in and stealing your stuff. 
  • They’re resistant to water, so even if the package is left in the rain, the water will roll down and protect the items. 
  • Small but strong: these things are light, but that doesn’t mean that they’re going to break down. in a way, they’re like a featherweight boxer, where they’re light but have a punch to them! 

Easier on Costs 

Now, let’s look at the cost effective nature of poly mailers, and why they’re ideal for getting the best bang for one’s buck.  They’re definitely a win on many ends, including your wallet. 

Some of the benefits include: 

  • They’re light in weight, so the shipping fees are far less, so it’s beneficial if you’re looking to save on wholesale shipping supplies 
  • They take up far less space, so they’re ideal for vehicular delivery, and efficient in shipping, saving costs 
  • They are great if you’re looking to buy in bulk, reducing these costs so you’ve got whatever you need, whenever you need it. 

Branding and Customization 

Remember, in the ecommerce world, branding is going to be your best friend.  They’re essentially what tells the world about you, and without them, you’re not going to be as successful. 

Poly mailers are the ideal canvas for spreading the art that you have, and really, it’s the best way to make it fun and exciting. 

Some of the ways that branding and customization will shine include: 

  • They boost the branding visibility, so every package that you get delivered is basically a giant billboard for showcasing the brand. 
  • It’s professional, and it can be a good way to look professional and value the experience of a customer. 
  • With a lot of logos, taglines, and colors that are vibrant, poly mailers are customized for the ethos and aesthetic of the brand. It isn’t just packaging, but rather a statement. 

Compared to Traditional Packaging Mailers 

You may wonder whether or not you should use regular brown paper packaging or a poly mailer. 

Well, here’s a few things to consider. 

Brown paper types of packaging have the following benefits to them: 

  • They look aesthetically pleasing, since there’s a rustic nature to it.  while not professional, it works 
  • It’s durable so it won’t tear as easily as others and is protected against water 
  • It’s eco friendly due to being biodegradable, so if you’re an eco-conscious brand, then you’ll want this 

Poly mailers in contrast have the following benefits: 

  • They’re modern and professional, offering a sleek and contemporary look 
  • It’s resistant to tearing, water, and puncture, so it’s protected 
  • It’s efficient in space, so it’s lightweight and compact, saving a lot on shipping costs 

While brown bags do have charm, poly mailers do things a little better in some ways.