Tag Archives: Packaging accessibility

Tear-Free Packaging to Reduce Packaging Frustration 

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One problem that many have is they’ll get packages, only to discover they’re hard to open, complicated, and well, frustrating to deal with. Many customers want something that they can open up, without too much trouble.

Here, we’ll talk about the problem with over-complicated packaging, and how by reducing the frustration, it will improve the overall experience for everyone involved. 

Hard to Open Packages are  a problem in accessibility 

With packages that are hard to open, you’re alienating a subset of your customers  since if it’s too complicated to open, they won’t want to buy it.

Accessibility is really important these days. Obviously, you want good security when creating and shipping out packages, but you also want it to be easy enough that even the average person can open it.

Over-complicated packages might seem like a good idea at the time, but when you make it so hard that the average person can’t get it open without using scissors or a knife, that’s a problem. Not to mention, if they have to do that, it does put them at risk for injury.

Overall, it’s a big problem, but if you make the packaging easy to open, not too complicated, and reflects your brand and personality, people will love it. 

Ways to Make Packaging Easier to open 

The best way to do this, is to not overwrap your packaging in a bunch of tape. That’s a recipe for disaster. If you have to do that, consider changing the box and getting one that will accommodate the packaging so that it’s safe and secure. 

Corrugated cardboard boxes are one of your best options for easy to open packaging that really shines.

necessities for productive frustion free packaging

Another thing to consider, is guided edges that help the customer tear open packages. It might seem too simple, but if you think about it, it’s pretty easy to work with. The guided edges give customers something to follow.

For poly bags, you can add a perforated area for them to open up. 

Finally, also consider the tape that you use. Plastic tape is a bit cumbersome to work in, and it can be a huge problem for many businesses. A solution to this is water-activated tape.   It is tamper-evident, and also works well with opening. Overall, you want to make the packaging simple to open, without sacrificing the branding or the identity of such.

How to Create Intuitive Designs 

Intuitive designs for this kind of packaging require you to think outside the box, no pun intended.   Look at your current packaging and see if there are ways that you can adjust the packaging so that it’s easier to open.

If you have a certain audience, consider asking them about this. Many times, the feedback from customers is what will impact your packaging, and make it useful for you.

Overall, if you improve the packaging to make it easier for everyone, it builds a more inclusive experience. While at first making packing easier to open seems like a small thing, with time, it can grow to become something more profundo and impactful, and better for your business as well. 

So, if you’re not sure on whether or not your packaging is making an impact, consider how other people open it. if you’re giving them something that they can utilize, and something that will help with engagement of customers, then you’re doing something great. Making things accessible and inclusive should be the goal of packaging, and something to consider if you want to really heighten the overall experience for every customer that buys from your company as well. 

How to Balance Safety and Accessibility with Child-resistant Packaging 

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Child resistant packaging is very important, especially for cleaning items, poisonous chemicals, medicines, even the cannabis industry, which has recently started to use a lot of this type of packaging.

But how do you make this packaging accessible to adults, but not to kids? With children being the main target to keep this packaging out of, it’s a given, but the problem arises when you’re making medications for seniors, and then they complain they can’t even open it. 

Designing these elements and balancing this is very important, especially when you want to factor in those with disabilities as well.   here, we’ll go over some of the different ways companies have taken this on. 

Push and Turn Caps 

Simple enough that most adults can open it, but it’s hard for kids to get into, are the push and turn caps. It’s so simple. You simply press down, turn it, and then it opens. This is commonly seen in a lot of pharmaceuticals. 

It is simple enough that most seniors can get this open as well. and, it keeps kids away.   most young children do not have the dexterity to open this. 

Tear-Resistant Materials 

Some packaging may require a customer to tear at a very specific perforated area, which has a very small indentation. It still requires a bit of work, but it does keep kids out. most young children just tear out the item, but with this, it makes it much harder.   and, by the time a parent realizes the kid is getting into it, they can stop it.

Another alternative is scissors, or needing some sort of device to open it. this is not recommended, because those with motor skills and disabilities may struggle with opening it, creating a problem. 

Lockable Pouches and Jars 

Common in a lot of cannabis items, they give their customers a pouch that is literally lockable. Pressing a notch causes it to open, and will unseal the contents.

Another one is the push and pull trays. These are a little complex, where you have to push on the indentation while pulling with the other, but it’s a great way to keep kids out of these items. 

The same goes for jars.   With the push of a small notch, it immediately locks it. so even the rosiest kid might be unable to get into that, making it easier for you to protect them. 

Designing This 

This is important to design correctly. Some companies use ergonomic designs that are easy for adult hands to grab, but hard for kids.

The goal of this is accessibility for those who need it.   test your packaging so that adults who are using this don’t get wrap rage trying to open it. 

Making sure that it complies with safety regulations while making it easy to use is so important, because a lot of times, people feel better when they know that it’s compliant, and been approved. For instance, cannabis labs will have third-party testing that shows the seal of approval that it has, so it’s great. 

Overall, you want to make sure that you prevent accidental poisoning or injury through these packaging solutions. Security is of immense value, and makes it easier for you.

The main goal is to make it user-friendly while also being stringent with the safety standards. Properly balancing out all of this is imperative, so make sure that you do this in a manner that will ultimately benefit everyone, and make it so that, with all of these additions, you’re able to give your customers the ultimate in product.